Conference in Overland Park, KS

Please check upcoming events. 68 Inside Sports is hosting my workshop that will focus on the business development of fitness professionals, Reactive Neuromuscular Training and the review of the anatomy. There will be a lot of hands-on and interaction to facilitate and grow your business. I hope to see you there...... : )

Upcoming Workshops

Please be advised that I will be in the Kansas City area January 30-31 at 68 Inside Sports. There we will be providing a workshop on the business of the fitness professional, assessment: RNT and reviewing the anatomy. There will be CEC's provided. Check back as more information becomes available.

thanks so much.

Medical Fitness Association

Please join me at the Medical Fitness Conference to be held in Orlando, Florida on December 4th at 4:00 - 5:30 p.m. The title of my presentation is "Two-Way Street: Reciprocity for a Successful MES Program." I look forward to see you there!!

A pdf of the slides outlining the presentation is available here.

Club Industry

Thanks to everyone who attended my workshops in Chicago at Club Industry '09. Economy recovery: Are YOU Ready for “Exercise as Preventative Medicine” Business? I encourage you all to try and begin interacting with the physicians, surgeons, physical therapists, Physician assistants, etc within your community. There is so much power in care for our clients/patients when we collaborate and are working together for the betterment of their recovery or post rehabilitation. Good luck to you.

Northeast Seminars - Mark Comerford

My brain is on overload but a "good" overload. I just returned from "Assessment and Motor Control Retraining of the Integrated Local Cylinder for the Lumbo-Pelvic Region". This was a Physical Therapy conference held in Chicago with Mark Comerford, PT. Mark is from Australia and travels to the US to give multiple seminars throughout the year.

Since my specialty is orthopedic, especially spinal dysfunction, injuries, etc., it was right up my alley. Even though there were some modalities that are beyond my scope, there were lots of musculoskeletal skills that I did learn and can do when working with clients.

You can never learn enough and having the opportunity to travel and attend educational conferences keeps all of us, especially me, in the "know" and up to speed in helping and assisting our clientele.

4 keys to Success as a Fitness Pro

Pat Rigsby posted this on his last Blog.........I truly believe this as well. We have to continue to invest in our education....we can't sit still, we must keep moving and keep improving. Thank you Pat!!! Excellent. Read on.......

1. Keep getting better at your craft.

Marketing didn't get the speakers on the Perform
Better circuit - being great at what they do got
them there. Identify what you've learned about
becoming a better trainer or coach in the last 30
days. If you can't think of at least one thing that's
made you better at training - you're slacking.

2. Deliver.

Not just results. Deliver results, an experience
and all the other things that turn your clients into
raving fans EVERY DAY. You have to be on top of
your game every sessions and you have to do the
'little things' in between (personal emails, calls,
notes, etc) that let clients know that you're in
their life to deliver results and help them reach
their goals...not just to sell them stuff.

3. Do What Matters Most.

You should be focusing on high return marketing
activities like networking, public speaking and
generating referrals. You should be finding better
ways to leverage your time by creating systems,
running bootcamps or semi-private training. Look
for ways to continually make your time more
valuable.

4. Invest in Your Education.

You're either getting better or getting passed by.
You should be reading, watching DVDs, listening
to audios and going to live events. You should
consider coaching, mentorships or mastermind
groups. If you're reading this, you're not an
average fitness pro - so don't settle for an
average business or an average income.

There you have it - 4 keys to take you to the
next level.

ACE Functional Training and Assessent Workshop

AMAZING!!! The American Council on Exercise has developed a new Assessment Workshop. It is a combination of many tools and assessment pieces that will truly establish the necessary information to intellectually and practically create a program design for your client. Whether this client is involved in Spinning, group fitness, pilates, or personal training, this assessment will truly 'set the stage'. The eight hour workshop has been well developed.

There are many Functional Training programs available, and the American Council on Exercise has brought another to the "table" will receive respect and admiration. Use it, and let's take care of our clients.

If you have further questions, don't hesitate to contact me at wmsonwa@aol.com

Have a great week.